Liz Johnson, Director of Content Marketing, Frost Miller, wrote an article for Trade Show News Network (TSNN) giving readers an inside look at sessions at IAEE Expo! Expo! taking place this week in Anaheim, CA. Our own, Claudia Maurer, CEM, Vice President, Strategic Accounts, is speaking on a panel entitled “Dealing with Stakeholders on a Global Basis” at Expo! Expo! on Thursday, December 8th from 9:45am – 10:45am. During this panel, Maurer, and her co-panelists Stephanie Selesnick, President, International Trade Information, Inc. and Jo-Anne Kelleway, CEO, Info Salons Group, will provide insight on taking events offshore as well as how to bring international exhibitors and attendees into the United States. Participants will leave with information on how to use foreign and domestic governments to promote their exhibitions, how to correctly seek out international providers and partners and how to successfully conduct the art of international negotiation.
Access the article here: http://www.tsnn.com/news-blogs/sneak-peek-hotbutton-expo-expo-sessions