5 Hot Trends in Association, Meeting and Event Technology

From mobile apps to cloud-based databases, technology has transformed the way we do business and associations and events are no exception. The technology that makes member and conference participants’ experiences better—more interactive, more informative and more straightforward–also makes association professionals and event organizers’ lives easier. But how do you keep up with the ever-growing world […]

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Top Reasons Why Association CEOs Consider IMN Solutions an Essential Partner

As a former association CEO, I’m fortunate to serve with several groups where association CEOs, both trade and professional, discuss matters of concern, or challenges they are facing. At a recent such meeting the subject of meetings and trade shows came up and there was much discussion about the difficulties of dealing with hotels in […]

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Improving Event ROI is Top on the List of Association Executive Concerns

If you gathered a group of association executives together, what pressing concerns about their organizations do you think they’d talk about? Last month, IMN Event Solutions found out during its inaugural Executive Roundtable held in Washington, DC. Executives from a diverse group of associations spent their morning exploring the challenges of managing their organizations, meetings […]

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Event Branding is Key Trend in 2015

The for-profit world has long known that successful branding differentiates a company from the competition, builds customer loyalty, and generates revenue. Association and event professionals are also recognizing the importance of branding as a tool to achieve these goals and we’ve identified brand building as an emerging trend in 2015 for associations and events. Branding, […]

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Five Ways to Embrace the Millennial Mindset for Greater Engagement Across All Generations

Millennials. They are over 80 million strong; larger than any other generational sector since the baby boomers and the industry is bracing itself for this generation to dominate the work force over the next ten years. Recognizing the implications of this generational take over, savvy association, meetings and event professionals have more than likely read […]

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