10 Strategies for Exhibitor Retention in the New Economic Landscape

While the economy overall is still struggling to maintain a pulse, the exhibition industry has been reporting growth for nine consecutive quarters according to recent statistics. These trends are providing organizers with more confidence that the industry will continue to see consistent growth over the next few years. With the change in the economic landscape for exhibitions from downturn to recovery, the timing is ideal for organizers to consider implementing or updating existing exhibitor retention strategies aligned with exhibitors’ evolving needs.

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